Kentucky’s sports betting market is brimming with exciting sportsbook promos designed to attract new players and reward loyal bettors. Since the state launched legal sports betting in September 2023, leading operators like FanDuel, DraftKings, and BetMGM have rolled out enticing welcome bonuses and ongoing promotions. From bonus bets to deposit matches, these offers provide valuable opportunities to enhance your betting experience across a wide range of sports.
With years of expertise in sports betting, we’ve thoroughly vetted the top Kentucky sportsbook promos to ensure they meet the highest standards of quality, safety, and value. Each promotion featured in this guide is offered by a licensed and regulated sportsbook under the Kentucky Horse Racing Commission. Whether you’re a first-time bettor or a seasoned pro, our trusted recommendations will help you confidently navigate the best betting opportunities in the Bluegrass State.
Kentucky Sports Betting & Sportsbook Promotions
Online sports betting has been legal in Kentucky since September 2023. As a result, you can now start placing bets on the Louisville Cardinals, Kentucky Wildcats, and all of your other favorite teams while at home or on the go!
Do you have some questions about Kentucky sportsbooks and all the excitement that they bring? Well, then, you’re in luck! Because our team here at ATS.io is ready to help.
Here’s a quick breakdown of everything you need to know about sports betting and online gambling in the Bluegrass State:
Quick Facts
| Kentucky Sports Betting | Key Information |
|---|---|
| 📜 Legislation: | HB 551 (March 2023) |
| 🚀 Mobile Launch Date: | September 28, 2023 |
| 🔞 Legal Betting Age: | 18+ Years Old |
| 📱 Sports Betting Apps: | 7: DraftKings, FanDuel, Caesars, & More |
| 🎁 Best KY Sportsbook Bonus: | bet365: Bet $5 Get $150 In Bonus Bets (& 50 Spins PA Only) |
| 🖥️ Remote Registration: | Yes✅ |
| 🏈 Retail Sportsbooks: | Yes✅ |
| 🎰 Online Casinos & Poker: | No❌ |
| 🏀 Daily Fantasy Sports: | Yes✅ |
| 🤓 Betting on In-State Colleges: | Yes✅ |
| 📞 Problem Gambling Hotline: | 1-800-522-4700 |
| 🏛️ State Gaming Authority: | Kentucky Horse Racing Commission |
List of Kentucky Sportsbook Promo Codes & Bonuses
Sports betting became legal in Kentucky on March 31, 2023, when Governor Andy Beshear signed House Bill 551 into law. Less than six months later, Kentucky retail sportsbooks began accepting wagers on September 7, and online sportsbooks launched on September 27.
Today, there are seven (7) legal sports betting apps in Kentucky. Each mobile betting operator is licensed by the Kentucky Horse Racing Commission, which ensures that they comply with all regulations and standards set by the state.
And the best part? Each sportsbook has an enticing welcome offer in place to attract new users and provide some extra value to their customers. Here is a full list of all Kentucky sportsbook promos available in May, 2025:
| 🏈Sportsbook | 🔥Welcome Bonus | 🎁Promo Code |
|---|---|---|
| 🥇 Bet365 | ||
| 🥈 BetMGM | Up To $1500 in Bonus Bets Back if your First Bet Does Not Win (*Bonus Bets Expire in 7 Days. One New Customer Offer Only. Add’l terms.) | |
| 🥉 Caesars | Bet $1, Double Your Winnings Your Next 10 Bets | ATSBONUSDYW |
| 🎖️ DraftKings | Bet $5, Get $200 in Bonus Bets Instantly | Click To Claim |
| 🎖️ FanDuel | Bet $5, Get $200 in Bonus Bets if Your Bet Wins | Click To Claim |
| 🎖️ Fanatics | Bet and Get up to $1000 No Sweat Bets | Click To Claim |
Welcome Bonus & Promo Details
DraftKings Sportsbook KY Sign Up Bonus
- Welcome Offer: Bet $5, Get $200 in Bonus Bets Instantly
- Licensing Partner: Cumberland Run
- App Rating: 4.9/5.0 App Store, 4.6/5.0 Google Play
- DraftKings Kentucky Full Review
Bet $5, Get $200 in Bonus Bets Instantly
Gambling Problem? Call or TEXT 1-800-Gambler 21+
Gambling Problem? Call or TEXT 1-800-Gambler 21+
Promo Code: Click To Claim
Bet $5, Get $200 in Bonus Bets Instantly
Gambling Problem? Call or TEXT 1-800-Gambler 21+
Promo Code: Click To Claim
Gambling Problem? Call or TEXT 1-800-Gambler 21+
How Does the DraftKings Kentucky Promo Work?
The DraftKings No Sweat Bet promo provides up to $1,000 in first-bet insurance to all new users in Kentucky. When you sign up now and place your first bet, you’ll automatically receive a full refund of up to $1,000 in bonus bets if your initial wager happens to lose.
But wait…that’s not all. You’ll also get to claim same-game parlay insurance on a daily basis. This means you can opt in every day, build your same-game parlay, and get a 100% refund in bonus bets (up to a certain amount) if the SGP doesn’t hit!
What Is the Bonus Code for DraftKings Kentucky?
There isn’t one! You do not currently need a promo code or bonus code to unlock the $1,000 No Sweat Bet at DraftKings Sportsbook. Instead, you can automatically opt in by using the links we’ve provided in the table above.
FanDuel Sportsbook KY Welcome Offer
- Welcome Offer: Bet $5, Get $200 in Bonus Bets if Your Bet Wins
- Licensing Partner: Churchill Downs
- App Rating: 4.9/5.0 App Store, 4.6/5.0 Google Play
- FanDuel Kentucky Full Review
How Does the FanDuel Kentucky Bonus Work?
The FanDuel KY Bet $5 Get $200 Promo is very simple and works like this: When you sign up today and place your wager of $5 or more, you’ll get $200 in bonus funds if your first bet is successful.
That’s right! Suppose your first cash wager of any type (moneyline, point spread, over/under total, etc.) is a winner. In that case, you’ll automatically receive $200 in bonus bets that can be used to place additional wagers at FanDuel Sportsbook without using your own funds.
What Is the Promo Code for FanDuel Kentucky?
There isn’t one! You do not need a promo code to unlock the FanDuel Kentucky Bet $5 Get $200 promo. Instead, you will automatically opt in by using the links we’ve provided on this page to create an account and then make your first deposit. It’s really that easy!
BetMGM Sportsbook KY Betting Bonus
- Welcome Offer:
- Licensing Partner: Revolutionary Racing
- App Rating: 4.8/5.0 App Store, 4.1/5.0 Google Play
- BetMGM Kentucky Full Review
How Does the BetMGM Kentucky Promo Work?
The BetMGM First Bet Offer provides up to $1,500 in first-bet insurance to all new users in Kentucky. In other words, if you sign up now, you’ll be eligible to receive up to $1,500 paid back in bonus bets if your first wager happens to lose.
This exciting promotion at BetMGM Sportsbook provides a safety net to all first-time customers, and it’s designed to give you peace of mind and extra security when you go to lock in your first wager on the app.
What Is the Bonus Code for BetMGM Kentucky?
The bonus code for BetMGM Kentucky is ATSBONUS. By entering this promo code during the registration process at BetMGM Sportsbook, you’ll automatically opt into the First Bet Offer promotion and get up to $1,500 in first-bet insurance.
Caesars Sportsbook KY New User Promo
- Welcome Offer: Bet $1, Double Your Winnings Your Next 10 Bets
- Licensing Partner: Keeneland & Red Mile Gaming & Racing
- App Rating: 4.6/5.0 App Store, 4.2/5.0 Google Play
- Caesars Kentucky Full Review
How Does the Caesars Kentucky Bonus Work?
The $1,000 First Bet on Caesars promotion is now available in Kentucky and it works like this: If you sign up now, you’ll instantly get $1,000 in first-bet insurance.
In other words, if your first bet happens to lose, Caesars Sportsbook will provide a 100% refund of up to $1,000 in bonus funds that can be used to try again! It’s a fantastic opportunity for new users in Kentucky to explore the platform with added security.
What Is the Promo Code for Caesars Kentucky?
The promo code for Caesars Sportsbook in Kentucky is SMARTBONUS1000. If you enter this code during the sign-up process, you’ll automatically get your first bet of up to $1,000 on Caesars!
bet365 Sportsbook KY Bonus Offer
- Welcome Offer:
- Licensing Partner: Sandy’s Racing & Gaming
- App Rating: 4.8/5.0 App Store, 4.6/5.0 Google Play
- bet365 Kentucky Full Review
How Does the bet365 Kentucky Promo Work?
The bet365 Kentucky promotion gives all new users a choice between two different sign-up bonuses:
- Bet $5 Get $200 Promo: With the bet365 Bet $5 Get $200 promo, you can place any wager of $5 or more and instantly receive $200 in bonus bets regardless of the outcome.
- $1,000 First Bet Safety Net: On the other hand, you can choose to take advantage of the First Bet Safety Net offer and get up to $1,000 in first-bet insurance. This means you’ll get a full refund of up to $1,000 in bonus bets if your first wager loses.
What Is the Bonus Code for bet365 Kentucky?
The bonus code for bet365 Kentucky is ATSPROMO. If you use this promo code when signing up at bet365 Sportsbook, you’ll get to choose between two incredible welcome bonuses: the Bet $5 Get $200 promotion and the $1,000 First Bet Safety Net offer.
How We Rate & Review the Best Sports Betting Promos
Here at ATS.io, we are committed to providing our readers with the best sportsbook promotional offers that Kentucky has to offer. As a result, when evaluating and reviewing different types of promos, we always make sure to consider the following factors:
- Promo Terms and Conditions: We thoroughly analyze the terms and conditions associated with each promotion. This includes examining wagering requirements, minimum odds, expiration dates, and any other restrictions that may apply.
- Bonus Value: Our team also assesses the overall value of the promotion by comparing the bonus amount or offer to the requirements and restrictions. This helps us determine whether the promo provides genuine value to bettors.
- Ease of Activation and Use: We evaluate how straightforward it is for users to activate and utilize the promotions. This includes considering factors such as the ease of opting into the offer, any required promo codes, and the process for receiving and using bonus funds.
- Customer Support: Furthermore, we always take into account the quality of customer support provided by the sportsbook. This includes assessing the responsiveness, helpfulness, and availability of customer service representatives to address any issues or questions related to promotions.
- Reputation and Trustworthiness: We consider the overall reputation and trustworthiness of the sportsbook offering the promotion. This includes factors such as licensing, security measures, and user feedback to ensure that bettors are dealing with reputable operators.
How Do Kentucky Sportsbook Bonuses Work?
So, how exactly do Kentucky sportsbook promos work? Well, it depends on the type of offer. Let’s take a quick look at the most common types of sports betting bonuses in Kentucky and see how they work:
Bet & Get Promos
Bet & Get promotions are one of the most common types of sign-up bonuses offered by U.S. sports betting apps. They typically require you to place a qualifying bet to receive a bonus bet or bonus bet token.
For example, a Kentucky sportsbook might offer a promotion where if you place a $5 bet on any NFL game, you’ll instantly receive $100 in bonus bets regardless of the outcome.
Once you’ve placed the qualifying bet, the sportsbook will credit your account with the bonus funds, usually within a specified timeframe. You can then use this bonus to place additional wagers, with any winnings subject to wagering requirements before withdrawal.
Deposit Match Bonuses
Deposit-match bonuses are another common type of sports betting bonus in Kentucky. With deposit-match bonuses, the sportsbook will match a percentage of your initial deposit up to a certain amount.
For instance, let’s say a sportsbook offers a 100% deposit match bonus of up to $500. If you deposit $200 into your account, the sportsbook will match that amount, giving you an additional $200 in bonus funds.
On the other hand, if you deposit $600, you’ll receive the maximum bonus of $500 since that’s the limit specified by the offer. These KY sportsbook promos are designed to incentivize new users to deposit larger amounts, as they offer the opportunity to receive more bonus funds.
First Bet Insurance
Lastly, first-bet insurance is a popular promotion offered by many Kentucky sportsbooks. With first-bet insurance, the sportsbook will refund your stake up to a certain amount if your first bet loses.
For example, let’s say a sportsbook offers first-bet insurance up to $100. If you place a $100 bet on a basketball game and it loses, the sportsbook will refund your $100 stake in bonus funds, effectively giving you another chance to get your money back.
This promotion provides a safety net for new bettors, allowing them to place their first wager with less risk. However, similar to other bonuses, first-bet insurance often comes with specific terms and conditions that you’ll need to follow.
What Is the Best No Deposit Bonus In Kentucky?
No-deposit bonuses are arguably the best type of Kentucky sportsbook promos. Why’s that, you may be wondering? Well, they require no initial deposit from the user, allowing them to experience the platform and potentially win real money without putting any money on the line.
Unfortunately, no Kentucky sportsbooks are currently offering a no-deposit bonus to new customers. Ultimately, these types of promotions are extremely rare in the sports betting industry and much more common among online casinos.
That said, our team here at ATS.io is committed to always providing our readers with the best sports betting promos that the Bluegrass State has to offer. As a result, if and when this type of bonus becomes available, we will be the first ones to let you know!
Responsible Betting With Kentucky Sportsbook Promos
Our team here at ATS.io takes responsible betting very seriously, and the well-being of our readers is (and always will be) a top priority.
As a result, we encourage you to gamble responsibly and within your means. Set limits on your wagering activities and stick to them. Remember that betting should be viewed as a form of entertainment, not a guaranteed way to make money or solve financial problems.
If you ever feel that your gambling is getting out of control, here are a few options to consider:
- National Gambling Hotline: You can call the national gambling hotline at 1-800-522-4700 (1-800-GAMBLER). This hotline is available 24 hours a day, seven days a week, and they provide confidential support.
- Self Exclusion: In addition, each of Kentucky’s online sportsbooks offers a “Self-Exclude” option, which allows individuals to voluntarily exclude themselves from participating in gambling activities on the platform. This feature is designed to provide a proactive approach to responsible gambling by enabling users to take a break when needed.
- KYCGP: Lastly, you may want to visit the Kentucky Council on Problem Gambling website at KYCPG.org. Here, you can connect with certified gambling counselors and find other resources and support to help you manage your gambling habits responsibly.
Frequently Asked Questions (FAQ)
bet365 Sportsbook currently offers the best sign-up bonus in Kentucky. When you sign up now, you’ll get to choose between a Bet $5 Get $150 promotion and a $1000 First Bet Safety Net promotion. As a result, you have the flexibility to select the bonus that best suits your preferences and betting style.
While some bonuses are specifically tailored for new customers, many Kentucky sportsbooks also offer promotions for existing customers, such as odds boosts, reload bonuses, and loyalty rewards.
The process for claiming a promotion varies depending on the offer and the sportsbook. In most cases, you may need to opt into the promotion during the registration process or make a qualifying deposit or wager. You may also need to use the specific promo codes and bonus codes we’ve provided throughout this article.
